I'M YASH

UX designer by day, gamer by night, explorer at heart.

CRAFTED EXPERIENCES

Humanizing Tech, One Pixel At A Time.

Rebuilding Trust In Plant Identification Apps (THESIS)

UX solutions to address user churn by identifying trust and usability gaps through research and experience audits, with similar improvements later adopted in the live product as real-world validation.

Walmart

Enhancing Online Shopping

Redesigned key online shopping flows by diagnosing usability gaps through research, achieving 100% task success across 5 usability test participants.

Commuter Companion

Safe Rides for Women

This UX/UI research and design case study focuses on developing an app to improve the safety of women traveling alone on the subway.

Design System

Building a Scalable Figma Design System

I created a design system to unify colors, typography, components. The goal was to reduce design inconsistency and speed up delivery for both designers and developers.

Instagram

Fatigue Thresholds and Uninstall Rates

Identified key factors driving app uninstalls by conducting user research and behavioral analysis, and proposed actionable design improvements to address retention and feature engagement gaps.

GameInfo

All in One Game Information App

Designed an app for gamers whose current game discovery journey is fragmented across multiple platforms, forcing users to switch contexts repeatedly and creating friction in the decision-making process.

Health Analytics Platform -

Dashboards and Complete User flow.

Password Protected (NDA)

Owned the foundational UX strategy for a healthcare platform, designing wireframes, landing pages, and structured workflows across multi-role user journeys (doctors, patients, admins).

FoodFlex

E-Commerce Website (Freelance)

Increased buyer conversions by 50% by simplifying the Shopify purchase flow, refining CTA placement, and removing friction from the checkout journey.

Career Exploration - AI Mentor.

Password Protected (NDA)

Improved career exploration accessibility by designing an immersive AI mentor for VR and desktop, using conversational UX principles and interactive guidance to simulate real-world career discovery.